All Events > Free Member Webinar: Transform Your Pitch From Snooze to News
Free Member Webinar: Transform Your Pitch From Snooze to News
4/26/2012 12:00 PM - 1:00 PM
This webinar will show you how to set measurable goals, as well as how to avoid some of the pitfalls, such as using the term “creating buzz” as a key performance indicator. Good research has certain inherent principles in terms of transparency and replicability. Learn how to ensure that measurement is done in a manner that is methodologically sound and can live up to the greatest scrutiny from your boss, client or CFO.
Michael Smart, principal of MichaelSMARTPR, has been landing top-tier coverage for 13 years. He also has trained more than 3,000 communicators across the globe how to boost their media and blog placements, including pros from Allstate, Disney, Verizon, Hilton, Honda, Edelman and many other organizations, large and small. He has twice been among the top-rated presenters at the PRSA International Conference.
This $200 webinar is FREE to PRSA members and also available "on demand" beginning May 3.
To register or learn more, click here.
PRSA membership is more valuable than ever before. Regardless of your career stage, you can broaden your skill set with access to more than 50 free live and on-demand webinars that are planned for 2012.